GoVision Displays Add to Final Four’s Championship Atmosphere
The NCAA Division I Men’s Basketball Championship, known more widely as the Final Four, has become a sporting event whose significance rivals the World Series and the Super Bowl. As “March Madness” and its annual rite of wagering on brackets – and the inevitable upsets that wreck most bettors’ chances of winning – wound into April’s final round, this year’s championship, which took place near Dallas, provided a festive atmosphere.
And, as expected with such high-profile events, signage played a vital role – dynamic digital signage (DS) in particular. GoVision LP, an Argyle, TX-based DS system integrator, bedecked both the scoreboards and sidewalls at Arlington, TX’s AT & T Stadium, where the games were played, and the March Madness Music Festival, which assembled Bruce Springsteen, Tim McGraw and other superstars who performed at an open-air venue in downtown Dallas.
(from Signweb – click here for full article)
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