November 2003 - Table of Contents

GoVision Signs Contract with University of Oklahoma Football
GoVision joins Museum of Science and History for 9/11 Commemoration
GoBig Tours With Marathon Oil "Full Speed Ahead" Tour


Coincidence?
GoVision mobile units are used by the only two undefeated football programs in Division I of the NCAA; the University of Oklahoma and Texas Christian University ... Coincidence, we don't think so!


GoVision Signs Contract with University of Oklahoma Football
A GoBig unit will be present at every home football game at The University of Oklahoma this season. The University sponsors a Fan Fest outside of the stadium before each home game, featuring vendor booths, inflatable games for kids, an autograph booth with former OU greats and live music. The GoBig unit, the focal point of the Fan Fest, displays pre-game coverage and highlights of other games being played during the day, prior to the OU kickoff.

Once the OU ball kicks off, the GoBig unit drives to Campus Corner in Norman, and shows the football game live and also broadcasts the Sooner Sports Properties post-game television show. During commercial breaks, the GoBig unit runs "thank you" slides for event sponsors and inserts local commercials. "The screen has been a huge success for our Fan Fest," said Jason Booker, Sooner Sports Properties. "All 15,000 to 20,000 attendees at the Fan Fest have their eyes glued to the screen to check out other games from around the country during our pre-game festivities."
GoVision joins Museum of Science and History for 9/11 Commemoration
As a partner in the community, GoVision is always looking for ways to contribute. When the Fort Worth Museum of Science and History was selected as the first stop on the tour of the Smithsonian exhibit "September 11: Bearing Witness to History," GoVision provided a GoBig unit for the opening ceremony on September 11, 2003. GoVision filmed and displayed on GoBig the opening ceremony to the attendants. "We really appreciated the support of GoVision," said Carol Murray, Fort Worth Museum of Science and History marketing director. "GoBig was incredible - we were all stunned and amazed when we saw it; it definitely added to the ceremony."
GoBig Tours With Marathon Oil " Full Speed Ahead" Tour
GoBig 1 just returned from the Marathon Oil "Full Speed Ahead" Tour after three months on the road - from late August through early November. The mobile unit was completely wrapped in Marathon Oil graphics and caught a lot of attention as it toured through 15 states, in the midwestern, eastern and southeastern United States.

"We selected GoVision as our mobile screen provider for this tour for four reasons: the quality of equipment, expertise, turn-around time and flexibility," said Brian Tusch, Full Speed Ahead organizer. "We already anticipate working together again in the future."

The tour stopped at local festivals and gas stations along the route. In both venues, GoBig 1's screen showed a video promoting a new MasterCard while event organizers gave consumers an opportunity to become cardholders.
The Big Screen Hits the Small Screen
GoVision's BARCO screens were used in television ads promoting the new weather technology at KDFW-TV, the Dallas FOX affiliate. The station's weather team was filmed in two different settings with the screen.

First it was laid out on the floor, with the screen displaying images of lightning and storms. The weather team stood on the screen, looking up at the boom camera that filmed from above. The screen was then placed vertically to form a backdrop for the anchors. The screen continued to play storm footage and a reflecting pool was added in front of the anchors to create the look of them standing over water.

"GoVision was excellent to work with," said Joe Kozlowski, KDFW promotions. "They did everything they said they would do and more - we'll definitely use them again."
    FOX 4 Weather Team (left to right) Evan Andrews, Dan Henry, and Ron Jackson
(photo courtesy of FOX4)
GoVision Brings Video to Lance Armstrong's Ride for the Roses
Seven years ago the Lance Armstrong Foundation began a fund-raising race in Austin to raise money for cancer support and research, the Ride for the Roses. This year the more than 5,500 participants in the race, including Lance Armstrong, as well as the thousands of spectators, were treated to video for the first time. A GoBig unit was situated at the head of the race track and ran photos of cancer victims, the reason why so many of the riders were there. The Ride for the Roses weekend raised more than $4.3 million for the Lance Armstrong Foundation. Last year, the event brought in $2.7 million.
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